Izibonelo Zezikhangiso Zomsakazo
I-Los izikhangiso zomsakazo imiyalezo yokukhangisa esakazwa ngomsakazo ukukhangisa umkhiqizo, isevisi noma umcimbi.
- Un isampula yesikhangiso somsakazo singakwazi yiba okulandelayo: Ingabe ufuna ukuba nezinwele ezithambile nezithambile? Zama i-shampoo yethu entsha ye-argan, enezithako zemvelo futhi engenawo amakhemikhali ayingozi ezinwele zakho.
Kubalulekile ukuqaphela ukuthi izikhangiso zomsakazo zidinga ukucaca, zibe mfushane, futhi zihehe ukuze zidonse ukunaka kwabalaleli. Kufanele futhi zihambisane nezilaleli eziqondiswe kubo futhi zidlulisele umyalezo okhumbuleka kalula. Izikhangiso ezisebenzayo ngokuvamile zihlanganisa ukubizelwa esenzweni, njengokuvakashela iwebhusayithi noma ukushayela inombolo yefoni ukuze uthole ulwazi olwengeziwe noma ukuthenga.
Izikripthi eziyisampula Zezikhangiso Zomsakazo
Izikripthi zezentengiso zomsakazo ezisezingeni eliphezulu zibaluleke kakhulu. Udinga into ezonamathela engqondweni yomlaleli.
Imizuzwana engamashumi amathathu ilungele izikhangiso zomsakazo. Yinde ngokwanele ukuthuthukisa itimu abalaleli abazoyikhumbula, kodwa hhayi isikhathi eside kangangokuthi bacula phakathi nendawo.
Izibonelo
- “Ingabe udinga ukuqasha imoto? Sivakashele futhi uhlole izipesheli zethu zakamuva nezinyuso. Ngaphezu kokukhethwa okubanzi kwezimoto, iziqinisekiso zethu ezinwetshiwe nezinhlelo zokuvikela zizokwenza ukuthi ushayele ngokumamatheka.”
- “Manje, esitolo sethu esikhulu, lapho u-oda ku-inthanethi, sizokulethela ukuthenga kwakho ngqo ekhaya lakho. Vele uye kuwebhusayithi yethu ukuze ukhethe imikhiqizo oyikhonzile, futhi sizohlanganisa i-oda lakho. Ngakho-ke sishiyele umthwalo osindayo!”
- “Uma wena noma umuntu omthandayo ephenywa ngamaphoyisa noma ebekwe icala, unamalungelo. Enkampanini yethu, abameli bethu abanolwazi bazolwela ukuvikela igama lakho nekusasa lakho. Shayela [inombolo yocingo] namuhla ukuze uthole ukubonisana okuyimfihlo ngokuphelele.”
- “Hey, ingabe uphuza inkomishi yakho yekhofi evamile? Kunesoda entsha emangalisayo engcono kunomthamo wakho wansuku zonke we-caffeine—I-Fresh-Up! Inokunambitheka okumangalisayo futhi wonke amavithamini umzimba wakho awadingayo ukuze uqhubeke usuku lonke. Hamba uyolanda ikani manje!”
- “Ungathanda ukuqeqesha umdlwane wakho kalula nje? Ungakwena lokhu. Sethula Umhlahlandlela Wokuqeqesha Umdlwane; iyincwadi ezokusiza ukuthi uvimbe umdlwane wakho ekuhlafuneni konke okutholayo. Yenza ushintsho ube ngcono. Dawuniloda manje incwadi.”
- “Ingabe uyafuna ngempela ukuya eYurophu? Ungakwenza lapho uphuma emsebenzini, ngoba udla e-La Pizza Della Nonna ngeke udinge ukuthi ushiye idolobha ukuze uzizwe use-Italy. Vakashela noma yimaphi amagatsha ethu manje, sikulindile!”.
- “Kulo nyaka shiya izaba futhi ufeze inhloso yakho yokulahlekelwa lawo makhilo engeziwe. Ejimini yama-Olympic sinephromoshini ezokuthuthukisa; khokhela uhlelo lwezinyanga eziyisithupha futhi uzothola unyaka wonke mahhala. Bhalisa manje ukuze uthole umzimba obuwufuna kakhulu."
Izibonelo zezikhangiso zomsakazo ongazifunda bukhoma
Ngokungafani nezindawo zomsakazo ezirekhodiwe ngaphambilini, ukufundwa bukhoma kunomthelela omkhulu ngoba kufundwa umethuli, okwenza kube nokusondelana nabalaleli.
Abalaleli sebevele bahlakulele umuzwa wokwethembana nabethuli, futhi lokho kuthembana kwenza ukufunda bukhoma kuzizwe kungokomuntu siqu.
Izibonelo
- “Ake ngikutshele ukuthi akukho okudlula ukulala esofeni nesiphuzo ngemva kosuku olunzima. Izolo ebusuku umkami uvule ibhodlela lika-Louie Sauvignon futhi umfana angivamile ukuba ngumlandeli wewayini kodwa bekuyinto emangalisayo. Ngincoma kakhulu uLouie Sauvignon."
- “Sithola izingcingo eziningi namuhla mayelana nebhega entsha kashizi yakwa-K.Burger, u-anyanisi oshisayo kanye nesoso eshisayo. Sengike ngayizama futhi imnandi. Into engcono kakhulu intengo yayo, ibiza idola kuphela! Ukuthenga okungcono kakhulu kwengake ngakuthenga. Ngincoma nakanjani ukuthi uzame."
- “Thenga eBlueHouse uthole imfashini ngezimpahla zokugqoka nezisetshenziswa ezisezingeni eliphezulu ngamanani angcono kakhulu. Mina ngokwami ngingafakaza ukuthi iBlueHouse inikeza imfashini nekhwalithi ngentengo ethengekayo. Ulindeleni ukuthi uyovuselela ikhabethe lakho?
- “Ngicabanga ukuthi ngizoqeda lolu suku oluhle e-El Positano, lapho ama-pizza akhona adumile aholela emhlabeni wezinongo, ngentengo enhle. Namuhla ebusuku ngizoyisa umndeni wami lapho, futhi usalindeni?"
- “Uke wacabanga ukuthi uzokudla kuphi ukudla kwasemini namuhla? Zama enye yezindawo engizikhonzile emhlabeni. I-Auber's iyindawo yokudlela endala kunazo zonke edolobheni futhi inikezela ngezidlo ezingcono kakhulu zokudla kwaseceleni kwendabuko. Atholakala [ekhelini lendawo]. Bavakashele futhi ubheke imenyu yabo. Okukhethekile kwaleli sonto amakhekhe e-salmon. Ungaphuthelwa!"
- “Siyabonga ngokuhlala uxhumene neRadio Fantástica. Uma iwashi lishaya ihora leshumi nambili emini, ukushisa kuba khona. Yini engcono kunokuzivuselela nokuzithokozisa ngama-flavour angcono kakhulu e-Jasmine Ice Cream? Phatha ulwanga lwakho ngohlangothi lwe-dulce de leche, noma okungcono kakhulu, uhlangothi lwama-alimondi kashokoledi. Jasmine ice cream; azinqandeki kangangokuthi akunakwenzeka ukuthi cha”.
- “Unyaka wesikole usuzophela kanti namanje awazi ukuthi uzoziyisaphi izingane zakho kuleli holide? Ungakhathazeki; E-Academia Dance Factory uzothola okudingwa abancane endlini: umdanso, ukusebenza komculo, nokunye okuningi. [Ekhelini lendawo], i-Academia Dance Factory idala izinkanyezi zamabhiliyade”.
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Umsakazo, ngokuba wumsakazo ofinyeleleka kabanzi kangaka, nawo ungaba omunye omba eqolo. Lapho uthenga isikhangiso emsakazweni, ubude besikhathi sokukhangisa buthathwa njengereferensi; emifushane, eshibhile.
Ngakho izindawo zomsakazo ezimfishane ziyizibonelo ezinhle zalo mkhuba uma ungenaso isabelomali esikhulu. Nakuba lokho bekungeke kube yinzuzo yayo kuphela: kulula futhi ukukhumbula ngekhanda.
Izibonelo
- “Gqoka iziphuzo ezibandayo. Ubumnandi obuningi. Ukunambitheka okwengeziwe. Ukusha okwengeziwe. Ibhrendi eyintandokazi yawo wonke umuntu.
- “Engeza uvithamini C owengeziwe empilweni yakho nge-orangeade yaseJugos California. Faka amaJuices California ezinsukwini zakho”.
- “Khohlwa ngalezo zinwele ezomile, eziphukile nezilimele. Ngefomula entsha kawoyela obalulekile weCrystal kanye neshampu yenhlaba, ukuphela kwento engakusibekela… yizinwele zakho!”
- “Ufanelwe okungcono kakhulu, yingakho leli holide lingahlali ekhaya! Sishayele [kunombolo yocingo] futhi usibuze mayelana nezinhlelo zethu zeholide zasehlobo eziya e-Caribbean. Impilo yincwadi… futhi ukungahambi wukufunda ikhasi elilodwa!”
Izinyathelo zokudala izikhangiso zomsakazo
Awukwazi ukwenza ngcono isikhangiso esihle somsakazo. Kubalulekile ukukhetha amagama afanele futhi uwaphathe ngokucophelela, ngaphandle kwalokho ungathola umphumela ongawufuni. Yingakho kuhle ukusebenzisana eduze ne-ejensi yokukhangisa ukuze udale isikhangiso.
Isinyathelo sokuqala ukubhala umbhalo wesikhangiso sakho. Kuya ngohlobo olukhethayo, kungaba umbhalo wendima eyodwa noma onamakhasi amaningi. Umgomo oyinhloko uwukudonsa ukunaka komlaleli.
Kuyobe sekuvela imininingwane ehlukene yesikhungo (igama, ikheli, ucingo, njll.). Cabangela ukungeza imisindo ehlukene noma ukumisa isikhashana okungase kuqhubekisele phambili iphuzu lesikhangiso.
Umsakazo ungenye yezindlela zokuxhumana ezindala neziphumelela kakhulu ezingatholakala; ishibhile kunentengiso ye-TV futhi kulula ukuyenza. Izikhangiso zomsakazo ziyizibonelo ezinhle zokukhangisa okusebenzayo nochwepheshe.